A restaurant needs to update its menu without touching layout. A property studio needs to add a new development with its own gallery and pricing table. A studio needs to publish new work without a developer's help. We design reusable content types around the specific things a business needs to change often.
CMS Development
CMS Development Built Around How You Actually Work.
A content system is only useful if your team will actually use it. Poke Digital builds CMS-backed websites around the specific content a business needs to manage — not a generic admin panel with fields that don't map to how the site is really run.
- Menus and seasonal offerings
- Photo and project galleries
- Events and bookings content
- Articles and journal-style content
- Portfolio and case study projects
- Products, where relevant to the business
Rather than hard-coding every page, we structure content as reusable types — a "project", an "article", a "menu item" — so adding a new one doesn't mean building a new page from scratch. This keeps the site consistent as it grows and keeps future updates cheap.
The editing experience matters as much as the public-facing site. We keep content workflows simple and clearly labelled, so updates don't require a manual — or a call to us every time something needs to change.
Whichever CMS approach fits the project — a headless setup or a more traditional admin panel — the front end is still hand-built for performance and semantic structure, following the same principles as our web development work.

